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How to Make Your Web Site Work For You

Internet surfers have a very short attention span, roughly ten seconds, and this is the only time you have to capture their attention using your website. With hundreds of millions of websites online, and the three biggest search engine companies tightening their ranking regulations, competition has intensified and it is imperative that a website not only be attractive but ìstickyî i.e. able to attract repeat visitors. A website should also have the necessary qualities to attract not only unique traffic. For a website to be truly memorable, it has to encompass the following:

1. Good design

2. Usability-logical navigation

3. Fresh and unique content

4. Search engine optimization

Good design

A truly memorable website will incorporate good design. Many websites offer great content but forget that the majority of web surfers are actually less than 25 years old. Good design also means that the graphics are optimized and therefore the site downloads fast regardless of Internet speeds. To do this an expert graphics designer should be employed who should create graphics that are light (e.g. gifs). Care should be taken when adding animations such as flash which require viewers to download additional software in order to view the site.

Usability

A site should have a logical navigation. This means that it should be straight-forward and the surfer should not spend a lot of time trying to decipher where to go next or how to get back to the home page. A navigation system that works is one that is consistent across all pages and clearly points the way back and to all the other pages.

Fresh and Unique Content

In order for a website to truly be a success, it has to offer value to the viewer. That means it must contain information that is relevant and that meets the needs of the surfer. Many websites have valuable information but it is never updated on a regular basis. Regularly updated content is also very important as we shall see, for a site to obtain good search engine rankings.

Search Engine Optimization

Search engines employ special software (ìspidersî) which search the web for fresh and relevant content including links. This is what determines search engine rankings. When designing a website, extra care should be given to keywords that not only describe the site but the product or service you are offering.

Let’s take two sites:

• Site A is an established authority site in its niche with page 1 rankings for almost all of its target keywords. Rich in content and links out only to quality resources. Site A is highly trusted by Google.

 

• Site B is a new website in the same niche, has Directory links from bCentral, Yahoo! Directory, BOTW and a handful of organic links based on a press release they did on launch. The site is now 2 months old.

Site B wants to buy a link on Site A. Their webmaster uses the following process:

• Searches Site A for a set of pages that are most relevant to what Site B offers.

 

• Prepares two options - a new page that ‘builds’ upon this set of pages (with links to Site B along with links to authority sites in the niche), and updates one page from this set, adding almost 50% more information as well as links to Site B (and other authority sites in the niche).

 

• Contacts Site A, presents both options, makes an offer, and waits.

Welcome to the world of buying links ‘under the radar’

.

Finding websites such as Site A is hard but not impossible.

Does this work?

Yes, because webmasters love the idea of making money from their website.

Yes, because an in-context link:

• with proper co-citation from a website that is trusted and has a ‘reputation’ of editorial citations only

 

• to a website that DOES NOT have a bad link profile

 

• is topically related to the first site

Cannot be distinguished from an editorial citation.

We know that Google says otherwise, but what Google says are guidelines for providing the best service to Google’s users as Google sees it, not law and definitely not the only way to do things.

Your comments and thoughts are welcome.

Hope for some responces 

Okay …Now that January is over im going to present some of the months best articles and some stast from this month..The best article this month i think is http://qtrex.net/2008/01/28/sony-ericsson-adds-5-million-new-tracks-to-playnow-arena-music/ That article have been showed over 4000 times in only 10 days.. ( Thinke the new design have started to do its work )This was the feautred POST   The link on the site gave out 2000 clicks to a new site ( http://www.nya4.com )  At the same time i will Anounce that we have started a new offerThe Feautred Post space can be brought..We are selling the spot for 8$ a weekThe post is writen by you or i can fix it and it will cost 12$ the first week..  You can have the post there for as long as you want to..  You can have 3 of your own links in the post.  If you wonder about something you can send me an e-mail on this mail..   post (@) qtrex.net The post will be permanent but i will disable it from the feautred part  This month we have had a new record on Qtrex.net ..WE have had 1300 UV  !!   Maby not so mutch for a Huge website but for me it is mutch! We have had about 110000 page viewes  Some milestones that we have acomplished   

Last month, Trevor spoke on the Sitemaps: Oversold, Misused or On The Money? panel at Search Engine Strategies in Chicago. After receiving a lot of great questions at the conference in addition to all the feedback we receive in our Help Group, we’ve pulled together a FAQ:

• Q: I submitted a Sitemap, but my URLs haven’t been [crawled/indexed] yet. Isn’t that what a Sitemap is for?
• A: Submitting a Sitemap helps you make sure Google knows about the URLs on your site. It can be especially helpful if your content is not easily discoverable by our crawler (such as pages accessible only through a form). It is not, however, a guarantee that those URLs will be crawled or indexed. We use information from Sitemaps to augment our usual crawl and discovery processes. Learn more.
• Q: If it doesn’t get me automatically crawled and indexed, what does a Sitemap do?
• A: Sitemaps give information to Google to help us better understand your site. This can include making sure we know about all your URLs, how often and when they’re updated, and what their relative importance is. Also, if you submit your Sitemap via Webmaster Tools, we’ll show you stats such as how many of your Sitemap’s URLs are indexed. Learn more.
• Q: Will a Sitemap help me rank better?
• A: A Sitemap does not affect the actual ranking of your pages. However, if it helps get more of your site crawled (by notifying us of URLs we didn’t previously didn’t know about, and/or by helping us prioritize the URLs on your site), that can lead to increased presence and visibility of your site in our index. Learn more.
• Q: If I set all of my pages to have priority 1.0, will that make them rank higher (or get crawled faster) than someone else’s pages that have priority 0.8?
• A: No. As stated in our Help Center, “priority only indicates the importance of a particular URL relative to other URLs on your site, and doesn’t impact the ranking of your pages in search results.” Indicating that all of your pages have the same priority is the same as not providing any priority information at all.
• Q: Is there any point in submitting a Sitemap if all the metadata (<changefreq>, <priority>, etc.) is the same for each URL, or if I’m not sure it’s accurate?
• A: If the value of a particular tag is the same for 100% of the URLs in your Sitemap, you don’t need to include that tag in your Sitemap. Including it won’t hurt you, but it’s essentially the same as not submitting any information, since it doesn’t help distinguish between your URLs. If you’re not sure whether your metadata is accurate (for example, you don’t know when a particular URL was last modified), it’s better to omit that tag for that particular URL than to just make up a value which may be inaccurate.
• Q: I’ve heard about people who submitted a Sitemap and got penalized shortly afterward. Can a Sitemap hurt you?
• A: Only if it falls on you from a great height. (Seriously, though: if it ever happened that someone was penalized after submitting a Sitemap, it would have been purely coincidental. Google does not penalize you for submitting a Sitemap.)
• Q: Where can I put my Sitemap? Does it have to be at the root of my site?
• A: We recently enabled Sitemap cross-submissions, which means that you can put your Sitemap just about anywhere as long as you have the following sites verified in yourWebmaster Tools account:
• the site on which the Sitemap is located
• the site(s) whose URLs are referenced in the Sitemap

Note that cross-submissions may not work for search engines other than Google. Learn more about Sitemap cross-submissions. 

• Q: Can I just submit the site map that my webmaster made of my site? I don’t get this whole XML thing.
• A: There’s a difference between a (usually HTML) site map built to help humans navigate around your site, and an XML Sitemap built for search engines. Both of them are useful, and it’s great to have both. A site map on your domain can also help search engines find your content (since crawlers can follow the links on the page). However, if you submit an HTML site map in place of a Sitemap, Webmaster Tools will report an error because an HTML page isn’t one of our recognized Sitemap formats. Also, if you create an XML Sitemap, you’ll be able to give us more information than you can with an HTML site map (which is just a collection of links). Learn more about supported Sitemap formats.
• Q: Which Sitemap format is the best?
• A: We recommend the XML Sitemap protocol as defined by sitemaps.org. XML Sitemaps have the advantage of being upgradeable: you can start simple if you want (by just listing your URLs), but—unlike a text file Sitemap—you can easily upgrade an XML Sitemap later on to include more metadata. XML Sitemaps are also more comprehensive than an Atom or RSS feed submitted as a Sitemap, since feeds usually only list your most recent URLs (rather than all the URLs you want search engines to know about).
• Q: If I have multiple URLs that point to the same content, can I use my Sitemap to indicate my preferred URL for that content?
• A: Yes. While we can’t guarantee that our algorithms will display that particular URL in search results, it’s still helpful for you to indicate your preference by including that URL in your Sitemap. We take this into consideration, along with other signals, when deciding which URL to display in search results. 

 Learn more about duplicate content. 

• Q: Does the placement of a URL within a Sitemap file matter? Will the URLs at the beginning of the file get better treatment than the URLs near the end?
• A: No, and no.
• Q: If my site has multiple sections (e.g. a blog, a forum, and a photo gallery), should I submit one Sitemap for the site, or multiple Sitemaps (one for each section)?
• A: You may submit as few or as many Sitemaps as you like (up to these limits). Organize them in whatever way you find easiest to maintain. If you create multiple Sitemaps, you can use a Sitemap Index file to list them all. Learn more.

• If your question isn’t covered here, you can find even more questions and answers in our  Sitemaps Help Group.  

• This is not any of my words i have fully copied there text. That is to give you som better answers

• Source: http://googlewebmastercentral.blogspot.com/2008/01/sitemaps-faqs.html 

 Now   I´m starting to show my favorite video on the  internett.This time it was on youtube..The artist is Aché.. Hope we will se more from him in the feauture  Here is the link        http://www.youtube.com/v/GeKcLgrrAms

Here is the link to his webpage!  Aché Soul